Labour is weighing up a crackdown on people under 18 buying ‘no and low-alcohol’ drinks. On current form, this means Keir Starmer’s government will launch a public consultation, commit itself to a ban, endure weeks of mockery and abuse from the public and then perform a humiliating U-turn. But when the inevitable climbdown comes, what will be the main reason? Let us consider the options.
Firstly, it is impractical. Where do zero-alcohol drinks end and soft drinks begin? The very definition of a soft drink is that it has no alcohol. Assuming that the government doesn’t want to ban teenagers from buying Fanta and Pepsi Max, it is going to have to make a legal distinction between a non-alcoholic drink and a soft drink. It could do this on the basis of branding, but if a non-alcoholic beer removes the word ‘beer’ and calls itself a soda, what is the government going to do about it? Conversely, what if a company decides to call its brand of apple juice a non-alcoholic cider?
Kids can buy drinks that have up to 0.5 per cent ABV. One option is for the government to drop this limit to zero. But there is a reason the current limit is 0.5 per cent. Sugars in soft drinks can ferment slightly, meaning that they might contain minute traces of alcohol; less than 0.1 per cent, perhaps, but not nothing. Some fruit juices can contain up to 0.5 per cent alcohol. Even ripe bananas are slightly alcoholic because natural fermentation converts sugars to ethanol.
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