At a self-congratulatory event with the delusional title 'Winning the end-game against tobacco', the Royal College hosted not only the thick-as-two-short-planks junk scientist Anna Gilmore and the obese nonentity Martin McKee, but also the champagne socialist Gabriel Scally and lemon-sucking prohibitionist Deborah Arnott. As if that weren't enough - and, let's face it, it isn't - it also featured drunken social media casualty John Ashton and - all the way from Australia! - dense sociologist Simon Chapman.
Chapman brought the curtain down on this intellectual feast with a talk entitled 'Years well spent. A reflection on a professional lifetime spent in public health advocacy'. That's 'advocacy', you will notice, not 'scholarship', 'academia', or even 'magazine editing'. The 'years well spent' were largely dedicated to vandalising advertising billboards, burning taxpayers' money and demonising anybody who uses nicotine.
Having travelled so far, Chapman was disappointed to find that none of his many antagonists fancied paying good money to see him toot his own horn.
Not one of my many fearless #Ecig trolls turned up to my @RoySocMed London talks yesterday. Brave anon cyber warriors.— Simon Chapman AO (@SimonChapman6) September 17, 2016
Alas, it seems that almost everybody else in Britain made the same inexplicable decision to stay away, as one of the event's seven speakers confirmed.
@DavidDorn_VTTV @JarrodGreen67 @Clive_Bates Apart from speakers there were maybe ten or so in the audience.— Marcus Munafo (@MarcusMunafo) September 18, 2016
Ouch! Let's hope the Royal College of Medicine made Simple Simon pay his own way.
I see that Mr Puddlecote has also noticed that the 'public health' crusade is not exactly a mass movement.
I've also managed to track down one of the audience members and he is - surprise, surprise - a anti-vaping tax-sponger who works at a sock puppet NGO....
Privilege to attend @RoySocMed today and receive the 12 rules of public health advocacy from @SimonChapman6. Brilliant. Thanks.— Robin Ireland (@robinHEG) September 16, 2016